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    项目名称 |Name

    武汉保利悦荟广场| Wuhan Poly Joy Land

    项目面积|Area

    建筑面积12万㎡

    项目业态 | Type

    商业| Shopping Mall

    项目地点 | Location

    湖北武汉 | Wuhan Hubei

    项目业主 | Client

    保利置业 | Poly Property

    保利悦荟广场以“岛屿”为空间原型,通过室内外场景的无界融合,将自然元素植入商业体验。设计团队以“森屿味花园”“甜品大作战岛”“环球食府岛”三大主题中庭为核心,通过仿真草皮木地板、模块化绿植装置、透光超白玻璃与木纹材质的组合,营造全年“阳光”普照的室内花园场景。中庭A的“阳光森露谷岛”以休闲咖啡与潮流零售为特色,搭配球形绿植岛屿与花箱装置,打造年轻人钟爱的chill风社交场;中庭C的“环球食府岛”则以田野风外摆区与异国料理结合,让食客在绿意环绕中品味全球风味。

    Wuhan Poly Joy Land takes the "island"​ as its spatial archetype, seamlessly blending indoor and outdoor environments to integrate natural elements into commercial experiences. Centered around three thematic atriums—"Forest & Flavor Atrium," "Dessert Battle Island,"​ and ​"Global Gastronomy Island"—the design team employs ​artificial turf-wood flooring, modular green installations, translucent ultra-clear glass, and wood-grain finishes​ to craft a year-round "sunlit" indoor garden. The ​Sunlit Forest Valley Atrium (Atrium A)​ features leisure cafés and trendy retail spaces, enhanced by spherical plant clusters and floral box installations, creating a ​chill-style social hub​ for young urbanites. Meanwhile, the ​Global Gastronomy Island (Atrium C)​ combines rustic outdoor seating areas with international cuisines, allowing diners to savor global flavors amid lush greenery.

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    精准定位区域年轻家庭与活力客群需求, 贴心的全能站:覆盖家庭生活配套与健康休闲服务,满足一站式品质生活需求; 治愈的味花园:汇聚网红餐饮与花园式就餐环境,打造多元美食社交空间; 热忱的健能站:引入新兴运动体验与圈层社交场景,成为健康消费主场; 栖息的会客厅:通过策展型市集与潮玩美学空间,装载都市人的热爱与治愈时刻; 亲子小天地:以寓教于乐的亲子互动空间,构建家庭情感升温的共享据点。

    Catering to the needs of young families and dynamic demographics​。All-in-One Hub: Comprehensive family lifestyle amenities and wellness services deliver a ​one-stop premium living experience;​Flavor Oasis: A garden-style dining environment blending viral food brands and diverse culinary social spaces;​Active Arena: Emerging fitness trends and community-driven experiences redefine health-centric consumption;​Curated Lounge: Pop-up markets and trendy aesthetic zones capture urbanites' passions and therapeutic moments;Family Nexus: Edutainment-driven interactive spaces foster shared memories and family bonding.

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    空间材质选用深灰色金属板、木纹转印铝方通与超白长虹玻璃,搭配P200玻璃灯箱的柔光效果,营造现代简约又不失温度的氛围。电梯厅与通道采用古铜色金属穿孔板与背藏发光板设计,在工业质感中透出自然光影层次。儿童楼层更以“植物实验室”为主题,通过火箭舱体造型与互动装置激发探索欲,实现功能与美学的双重升级。

    The spatial material palette combines anthracite metal panels, wood-grain aluminum profiles, and ultra-clear ribbed glass, complemented by the soft glow of P200 glass lightboxes, crafting a contemporary yet warm ambiance. Elevator lobbies and corridors feature patina bronze perforated metal panels with backlit luminous panels, blending industrial textures with natural light gradients. The children’s zone, themed as a "Botanical Lab", employs rocket capsule-inspired structures and interactive installations to spark curiosity, achieving both functional and aesthetic enhancements.

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    作为保利商业在武汉的标杆之作,悦荟广场以“岛屿式市集”重新定义社区商业,用自然疗愈都市心灵,用场景激活社交活力,即将成为武汉新世代消费者向往的生活灵感发生地。

    As Poly Group’s flagship commercial project in Wuhan, Joy Land redefines neighborhood commerce through an "island-style marketplace" concept. By integrating nature-infused therapeutic environments and scenario-driven social vitality, it is poised to become the epicenter of lifestyle inspiration for Wuhan’s new generation of consumers.