设计团队从西安作为“印玺文化发祥地”与“丝绸之路起点”的双重身份中提炼核心元素，将印玺的庄重仪式感与丝绸的流动美学贯穿空间始终。 印玺之形：以秦代玉玺的方正轮廓为原型，通过立体构成手法解构重组，演化为空间中的几何秩序语言。大堂主背景墙采用车槽大理石，深浅交错的立体肌理，搭配深灰色石材的粗粝质感，隐喻文化传承的厚重。 丝绸之韵：提取丝绸的曲线流动性与光影通透性，通过参数化设计的曲面造型、渐变玻璃隔断与数字化纱幕，在理性空间中注入诗意节奏。

The design team drew inspiration from Xi'an's dual identity as the "birthplace of seal culture" and the "starting point of the Silk Road," extracting core elements that embody the solemn ritualistic essence of seals and the flowing aesthetics of silk, seamlessly integrating them throughout the space。​The Form of the Seal: Taking the square contour of the Qin Dynasty jade seal as a prototype, the design deconstructs and reinterprets it through three-dimensional composition, evolving into a geometric order language within the space. The main feature wall of the lobby is crafted with grooved marble, featuring a textured, multi-layered surface of alternating depths. Paired with the rugged texture of dark gray stone, it metaphorically conveys the weight of cultural heritage.​The Charm of Silk: Extracting the curvilinear fluidity and luminous transparency of silk, the design introduces poetic rhythm into the rational space through parametric curved forms, gradient glass partitions, and digital gauze screens. These elements infuse the space with a sense of fluidity and grace, creating a harmonious blend of tradition and modernity.

空间材质系统展现精密的技术美学：深灰色不锈钢与黄铜金属的碰撞延续兵马俑的铠甲意象，木纹防火板经过数字化拓印处理，重现古城墙的岁月肌理。最具突破性的是动态LED幕墙系统，其像素密度达到行业领先标准，实时生成数字艺术场景，灞柳风雪、终南叠翠跃于眼前，使建筑表皮成为讲述西安故事的文化媒介。

The spatial material system manifests precision technical aesthetics: The collision of anthracite stainless steel and brass metals continues the armor imagery of the Terracotta Warriors, while digitally transferred wood-grain fireproof panels recreate the timeworn textures of ancient city walls. The most groundbreaking innovation lies in the dynamic LED media wall system, achieving industry-leading P2.5 pixel density to generate real-time digital art scenes depicting iconic Xi'an landscapes like "Baliu Snowscape" and "Zhongnan Layered Verdure," transforming the architectural skin into a cultural medium narrating the city's stories.

当印玺的方正秩序遇见丝绸的飘逸灵动，当数字技术激活历史基因，西安旅游集团总部室内设计以空间为纸、光影为墨，书写着属于这个时代的文化自信。这里不仅是办公场所，更是一座可游可品的立体博物馆，让每位到访者在移步换景间，触摸中华文明的温度与力量。

When the orderly structure of the seal meets the graceful fluidity of silk, and when digital technology breathes new life into historical genes, the interior design of Xi'an Tourism Group Headquarters uses space as paper and light as ink to inscribe the cultural confidence of this era. This is not merely a workplace but a three-dimensional museum that invites exploration, allowing every visitor to touch the warmth and power of Chinese civilization with every step and scene.